2012年8月31日星期五

Viral Marketing Facets and the Use of Videos

In the beginning, e-mail was the one way that viral marketing was started. Since that long ago day, viral marketing has LED Faucet Lights gone from a marketing strategy to an art form and there are many ways to accomplish the objective of creating a successful viral marketing campaign. Seven of those ways are:1.E-mail: It was first but it is still around and still used. It is, however, getting a little harder to use as more and more government restrictions are placed on it. Still… it does work.2.Newsletters: This is an extension of e-mail but it a very effective tool. If you include enough timely and valuable information, a good newsletter can drive up the number of visits to your website.3.Blogging: Providing the tools on your website to enable bloggers to interact with one another is a terrific way Cases for Samsung Galaxy S2 to get the message about your product of service out there and being talked about. Bloggers have their ears to the ground for new products and services. 4.Chat Rooms: A chat room on your website can and does encourage interaction among your customers and that can’t be a bad thing. PS3 Accessories Kits Also, you can use the chat room to schedule special events like LED Faucet Lights having an expert available to answer LED Faucet Lights questions on a given day at a given time.5.Tell-a-friend Script: If you add this with a statement saying that e-mail addresses supplied will never be shared with third parties, you can increase your potential customer list greatly.6.Video Clips: Including cool video clips on your website will keep LED Faucet Lights the interest up and increase traffic.7.Flash Games: Although they are a little costly to start, they are an extremely effective tool to get your viral marketing campaign going. Once they are launched, they require nothing more from you. More and more advertisers are adopting video as broadband continues to rise and ad-serving technologies become more sophisticated. Online video advertising is really taking off. Users’ attention can be captured and ads stand out from the crowd in an increasingly ad-cluttered online environment. It is true that video formats cost five to ten times more to serve than standard banners and they involve a lot more production and implementation work but they may well be worth all of that if they achieve greater response rates. Where to use online video if wishing to maximize its effect, is what advertisers must carefully consider. Video to be used on the Internet should be information and communication focused while video to be used on television should be focused on entertainment. Like everything else, there are good ways and bad ways to use video advertising. Right now most marketers are incorporating their audio-visual content into existing embedded ad formats like banners or over-content formats like pop-ups. Though this could reach a potentially large audience, viewers are likely to be less captivated and more annoyed by these disruptive and distracting placements. Cached or streaming video on a specific destination site offers the best chance of interesting consumers in brand messages, but it is not likely to reach a large audience unless it generates a viral outcome.Whatever you come up with, don't forget to make it easy to open and distribute. File size is important, as is the media format. If your viral video has been created for a particular type of software that not many people use, how will you get people to spread it like wildfire?Discover the Secret Wealth Building formula